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Marketing Healthcheck

Marketing Healthcheck
  • #: 154822
  • Price: free ($0.00) In Apple Store
  • Category: Business
  • Updated: 2010-11-17
  • Current Version: v2.0
  • v2.0
  • Size: 0.50 MB
  • Language: English
  • Seller: MDB Consulting Ltd.
  • Requirements: Compatible with iPhone, iPod touch, and iPad. Requires iOS 4.1 or later.
  • © MDB Consulting Ltd
  •  Add to Favorite apps

 

Description

Professor Malcolm McDonald, one of the world's leading marketing gurus has produced the world's first marketing and sales toolkit for the iPhone with the help of MDB Consulting. In partnership with MDB, Professor McDonald offers leaders from companies of any size access to 7 valuable marketing and sales audit exercises with reference material included for assistance.

With CEOs and business leaders spending a large portion of their business life on the road travelling between meetings, what better way to check your company's health and make corrective actions through emailing the results directly to a colleague from the device.

The marketing and sales toolkit is a must have for Directors in all organisations as well as students keen to further their research in vital business disciplines. The application once downloaded from Apple will offer subscribers;

Marketing audit questionnaire

Sales gap analysis

Profit Forecast gap analysis

Market segmentation exercise

Sales and marketing evaluation

SWOT analysis

Setting marketing and sales objectives

Regular updates through RSS feeds from Professor McDonald's website and marketing sites

White papers

Videos

The application will be updated with new exercises and content regularly for subscribers

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The information may be outdated (2011-04-18 07:30:07). For actual information go to iTunes

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